LeasePlan – You with LeasePlan. - IMBA

LeasePlan – You with LeasePlan.

360° Campaign

LeasePlan – You with LeasePlan.

The concept

In our latest 360° campaign with LeasePlan, we focused on different people, with different automobile needs in intricate everyday circumstances.
Four different stories, all with one thing in common. How much better everything is with LeasePlan. Utilizing the before-after effect as a creative vehicle, we crafted a 360° campaign, communicating the pros of leasing versus the cons of owning a car.

The main idea behind this is the simple fact that, owning a vehicle nowadays, becomes more and more of a struggle. But it doesn’t have to be this way. You can have the vehicle you want or need, the one the suits your style and needs and be worry-free!

It’s a totally new you.

It’s you with LeasePlan!

360° campaign for automotive leasing company LeasePlan.

  • Creative Advertising
  • Digital Campaigns
  • Social Media Strategy
  • Video productions

OOH

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360° Campaign

Coming along with a new 360 communication campaign for LeasePlan took great effort and meticulous attention to detail. Once the creative idea was firmly “locked” in place, we knew that the result would be one of great quality and advertising value. We had a great time in this project and couldn’t be happier with how it turned out.

Giannis Mpoutas – Head of Creative