Lipton Tea presents Project Unlonely
DIGITAL VIDEO CAMPAIGN
![Lipton Tea presents Project Unlonely](https://imba.gr/wp-content/uploads/2021/02/imba-Lipton_realvirus-featured-image-min.jpg)
The concept
Α digital video campaign addressing the message that 15 minutes are enough to create meaningful relationships and fight against the “hidden loneliness”. Connect & Enjoy!
Digital video campaign communicating brand purpose.
- Creative Advertising
- Digital Campaigns
- Social Media Strategy
![Lipton Tea presents Project Unlonely](https://imba.gr/wp-content/uploads/2021/02/08_Single-Image_v04.png)
Website
digital video campaign
Social media content was based on illustration to offer a consistent visual experience.
Giannis Mpoutas , Head of Creative
![LiptonRealVirus-social1](https://imba.gr/wp-content/uploads/2021/02/LiptonRealVirus-social1-min.jpg)
![LiptonRealVirus-social2](https://imba.gr/wp-content/uploads/2021/02/LiptonRealVirus-social2-min.jpg)
![LiptonRealVirus-social3](https://imba.gr/wp-content/uploads/2021/02/LiptonRealVirus-social3-min.jpg)